KPMG
HARNESSING BIG DATA
Enterprise Design framework cuts through the complexity of Strategic Design work, explains how to navigate key aspects and bridge diverging viewpoints.
apply design thinking and practice to shape their enterprises. Moving from strategy to conceptual design and concrete results.
The design thinking and discovery process uncovered divergent viewpoints across industry leaders and SMEs. The discovery and disruption revealed insights that incited innovative and fundamental business change that eliminated multidisciplinary relationship challenges and lead to a holistic, cohesive viewpoint across the industry.
The enterprise design framework approach holistically connected more than a dozen industries and turned a service offering into an enterprise-wide, embedded capability. Turning the big data strategic initiative into an organizational reality.
provide greater value to clients
Business Architecture
Designing business models and bringing them to life in an enterprise is about CREATIVE INQUIRY and synthesis to iteratively come to DISRUPTIVE offerings and new operating models. This is the essence of using a design approach on a strategic level, employing visual thinking, co-innovation with market actors, and empathetic comprehension of customer needs. Instead of isolating these efforts in silos like Marketing, Finance and Operations, such an approach strives for innovation in a holistic fashion. The Enterprise Design Framework portrayed in Intersection is designed to provide a map when generating insights and making strategic design decisions that matter to your enterprise, from high-level abstract questions of brand identity and business processes down to their concrete manifestation in products and services, communication channels and touchpoints, and technical components and procedures.
Design Thinking
With each project or initiative, you are facing the challenge of determining and defining what it is you want to achieve, build and deliver. (ASK THE BUSINESS QUESTION) The practice of eliciting, analyzing and managing requirements is vital for planning any complex system, be it of technical, organizational or hybrid nature. It requires balancing various stakeholder perspectives, aspects and concerns. In our experience, this is inseparable of design and architecture activities, in the sense of developing a shared idea of the intended results. With the Enterprise Design Framework, a model helping practitioners explore the problem space and potential solutions with a DESIGN-LED APPROACH. It enables analysts, designers and consultants to consider key aspects, align professional practices, and to develop a vision of a future state.